esther bancel

elegance is the new punk_

our mission_

Esther Bancel is an act of resistance to the norms. The brand offers a top-of-the-range unisex wardrobe made in France. Non-conformist and underground tailoring that overturns codes by drawing on the symbols of countercultures. We are dedicated to all those looking for a new French elegance:

elegance is the new punk…

 

Purpose

» - «

By ignoring the boundaries between man and woman or the classic and the unconventional, we adopt an act of resistance to the norm, we choose a specific way of life to deviate from dominant fashion cultures.

Underground
cultures and clothing have always been our gateway to the world.

» - «

Combining the 2 was, for us, a simple way to express ourselves. Through our creations and elegance, we preach the taking of power over our lives.

We do a tremendous amount of historical and contemporary research on how most of the underground cultures are organized around the clothing.
This involves looking for shapes, understanding the interest and meaning of each curve, movement, detail and material used.

Each piece is loaded with symbols that we have chosen for their meaning. This gives all our clothes a deep history in their own right. And it is thanks to this story that the clothing takes its power and that it can transmit it to you.

Underground
cultures and clothing have always been our gateway to the world.

» - «

Combining the 2 was, for us, a simple way to express ourselves. Through our creations and elegance, we preach the taking of power over our lives.

We do a tremendous amount of historical and contemporary research on how most of the underground cultures are organized around the clothing.
This involves looking for shapes, understanding the interest and meaning of each curve, movement, detail and material used.

Each piece is loaded with symbols that we have chosen for their meaning. This gives all our clothes a deep history in their own right. And it is thanks to this story that the clothing takes its power and that it can transmit it to you.

With the brand we ask questions, we move forward, we act, we show that the codes of elegance do not exist and we take power from a style that we do not want to categorize or keep in line with the norm.

With the brand we ask questions, we move forward, we act, we show that the codes of elegance do not exist and we take power from a style that we do not want to categorize or keep in line with the norm.

our newsletters are nonconformist like you… join us